2024 Trends to Pay Attention to in Your Creative Business

This image was generated with the assistance of DALL-E, a generative AI image generating tool with prompting done by Melissa (this is the first AI generated image she has ever created - it took her nearly 25 minutes to get the images she wanted :D)

Editor’s Note: Some links in this article may be affiliate links. Full disclosure is located at the end of the article.

This episode is brought to you by Fine Lime Illustrations

This week, Melissa and Heather do a brief recap of what they did in their creative businesses in 2023 and what they are focusing on for 2024.

But at the heart of the episode we get into the trends we're paying attention to in our creative businesses - including a very frank (and possibly surprising?) discussion about generative AI and how we feel about it.

2024 has the potential to be a huge year of change for a lot of working creatives - whether we like it or not!

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This Episode Is For…

This episode is for creatives who...

  • like to hear about what others are working on in their creative businesses (because we're both nosy parkers lol)

  • are wondering what they need to focus on or be aware of in 2024

  • are feeling very nervous and unsettled by the use of AI

If you just want the links to the resources mentioned in this episode, scroll down to the bottom.

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Transcript & Chapter Markers

You can find a full transcript and chapter markers here. Just click on the episode title for all the juicy details!

double down

on being human

In this episode we discuss:

  • what we did in 2023 in our creative businesses

  • what we’re hoping to do in 2024 in our creative businesses

  • how the very best years are often also the very worst years (and the waves that are created by the losses and gains)

  • the balance between creating work that’s commercially viable and finding or making the time to play and experiment

  • how we’re both opening ourselves up to experimentation and collaboration for 2024 and how community will continue to be a huge focus for both of us

  • the slow and steady journey of building a business that’s actually profitable and sustainable

  • working on the basics in our business and doing them well

  • working on transparency and authenticity in our businesses

  • AI - which is not a trend. It’s here to stay!

  • the importance of understanding how AI works and what it can do - even if we don’t choose to actively use it in our work - and understanding the rights and ownership of our work

  • using AI as a tool to allow us to double down on being human

  • infusing our humanity into our work and how creating with our hands has the potential to make our work more unique and more valuable

  • Using tools to elevate our artwork and make it quality over mediocre quantity

Mentioned In This Episode:

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