ASLU 130: Creating Products for Your Creative Services Business
Editor’s Note: Some links in this article may be affiliate links. Full disclosure is located at the end of the article.
This episode is brought to you by Fine Lime Illustrations
Are you a photographer, designer of any kind, makeup artist, writer or other creative services provider? This week Melissa and Heather discuss how you can create products to sell alongside your creative services and open up new revenue streams - great for your slow season, to have earning income while you continue to serve clients or to help you break through the income ceiling a lot of us hit when doing client facing work.
Not a creative services provider? Don't worry - a lot of these ideas will work for any type of creative business: maker, artisan, musician... Don't rely on one chicken to fill all your baskets. Have multiple chickens and multiple baskets!
Did you know you can now directly support the podcast and help us keep creating great content you want to listen to and get access to bonus subscriber episodes? You can help here.
This Episode Is For…
This episode is for those who...
have hit an income ceiling with client work
would like to have other revenue streams running to offset the times when they can't do client work or it's a slow season
want to add another layer of stability to their business
If you just want the links to the resources mentioned in this episode, scroll down to the bottom.
Listen To the Episode
Here’s a link to this week’s episode. You can also listen via the player below or on your favourite podcast app (Apple Podcasts, Spotify, Google Podcasts, Amazon Music, Stitcher, and more). Just search for And She Looked Up!
you have a special sauce
that’s all your own!
In this episode we discuss:
multiple ways you can add products to your service based business
looking at the questions you get asked all the time and figuring out how you can turn your answers into a product
how to turn one idea into multiple products or even different pieces of content for different audiences
making the time to actually create the thing!
marketing the product you’ve made and why pre-marketing can encourage you to make the thing
why it doesn’t matter if other people have already made the thing you want to make
creating intentionally to earn income, creating commercially viable work, creating work that you love
setting aside CEO time in your business - including reviewing revenue streams
why you need more than one revenue stream but… you also have to be wary of having too many revenue streams
avoiding creating physical merch that’s not intentional or that doesn’t serve a purpose
make the most of your intellectual property
Mentioned In This Episode:
- Sophie Robinson (interior designer)
- Ellis Wooley (Procreate brushes)
- Holly Nichols (fashion illustrator)
- Tiffany Roe (affirmation decks)
Did you know you can now directly support the podcast and help us keep creating great content you want to listen to? You can help here.
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