Creative Canadian Women: Stepping In Front of the Camera with Photographer Michele Mateus

As working creatives, giving our audience, clients and supporters the opportunity to connect with us on a deeper level is so important to building a healthy business. But equally important, as women, we need to get past our fear of taking up space and instead, embrace being seen. Intimate portrait and personal branding photographer Michele Matues shares her journey as a photographer who empowers women and shows us how much getting out from behind our work and in front of the camera can mean to our business... and to ourselves.

Podcast Episode, Inspiring WomenMelissa HartfielSeptember 22, 2023S5, michele mateus, photography, photographer, marketing, personal brandingComment

Creative Canadian Women: Photographer Darina Kopčok - Generating Quality Client Leads

In just one year as a food photographer, Darina Kopcok was able to match her full time corporate income. She did it by investing in her skills and with the help of a photography business coach who got her dialed into her pricing and helped her identify - and connect with - her ideal clients. In this episode she talks about how to generate quality client leads as well as how to grow your revenue streams by offering education resources to other creative service providers and makers in your niche.

ASLU 079: Creative Canadian - Photographer Betty Shin Binon & the Power of Education

Betty Shin Binon (aka Stems and Forks) has gone from being one of Toronto's most successful floral designers to now being highly sought after for her photography and video work in her distinct chiaroscuro style. We talk about the challenges and courage that go into making a creative career change a little later in life. And we discuss the power of education, the importance of continuous learning and how generously sharing our knowledge and creative process can take us far.

Podcast Episode, Inspiring WomenMelissa HartfielOctober 1, 2021small business, Betty Shin Binon, photography, top4, inspire4, S3aComment

ASLU 060: Creative Canadian Women - Dance Photographer Rachael Dyer on Niching Down

Meet Halifax based dance photographer Rachael Dyer of Movita Beaucoup Dance Photography. In this episode we talk about how Rachael navigated switching creative fields in her 40s from classically trained ballet instructor to full time dance photographer and now niching down in her field helped her build her business.

Podcast Episode, Inspiring WomenMelissa HartfielMay 7, 2021Y2S2, creative enterpreneurshp, photography, inspire4Comment